Vladyslav Donchenko
|13 Oct, 2025

AI generates banners fast.
It creates dozens of variants in minutes.
It can even suggest layouts and colours by itself.
So the big question appears:
Do affiliate networks still need designers in 2025?
Let’s break it down simply.
AI is great when we need creatives quickly.
It helps with:
fast idea generation
variations for A/B tests
resizing for formats
color/style experiments
speeding up production
In affiliate marketing, speed matters.
More creatives → faster testing → quicker scaling.
AI doesn’t understand emotions or psychology.
It doesn’t know what makes users click or trust a brand.
AI cannot judge whether a creative will convert.
It struggles with:
brand identity
human tone and storytelling
compliance-sensitive topics
visual taste and logic
AI produces quantity.
Quality still requires a human.
A designer is not just ‘someone who draws banners.”
They think strategically.
Designers:
shape visual direction
understand user behaviour
polish AI drafts
create strong messaging
build conversion-ready creatives
AI is a tool.
A designer turns this tool into results.
Not AI vs designer.
AI plus designer.
Here’s the workflow that works best:
AI generates first drafts
Designer improves and refines them
Team tests creatives faster
We find winning angles and scale
This gives both speed and performance.
We love AI. It saves time.
We use it to generate ideas and variations quickly.
But the final touch is human.
We have an in-house designer, who:
improves AI concepts
creates branded visual logic
builds ads that convert
helps partners launch faster
AI gives acceleration.
A designer gives direction.
Together – they deliver results.
Affiliate networks still need designers.
Not instead of AI, but together with it.
And that combination is exactly what helps our partners scale.